Project_

2018 PyeongChang Winter Olympics

[ Visual style guide ]

Class_

Identity 2

Description_

Create a new identity, application system, and graphic standards manual for a sport venue. Develop and design a comprehensive solution, which includes a logo, and applications such as stationery, signage, and promotional items. I chose 2018 PyeongChang Winter Olympics in South Korea, so I wanted to create a visually graphic identity that is harmonious and representative of Korean culture. The new emblem of 2018 Winter Olympics combines an abstract Olympic torch and a snowy mountain with a clean wordmark with the colors like the Korean flag.


City Mill
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